Spy on Shopify stores
from ads to products
WhatWins helps you research Shopify competitors by connecting their live ads, product catalog, traffic signals, landing pages and organic breakout content. See what they sell, how they sell it and which angles keep running.
@gymshark
Fitness apparel · Instagram · TikTok
Monthly visits · last 3 years
8.5M
followers
40K
reviews
3.2
rating
Best sellers

$22

$28

$32

$38
Turn Shopify competitor research into a repeatable workflow
Open the store behind every winning ad
A Shopify ad is only useful when you can inspect the store it points to. WhatWins links ads back to store dossiers so you can see active ads, product catalog depth, traffic signals and the offer path in one place.
- Store dossiers for ecommerce and Shopify competitors
- Active ad volume, first-seen dates and creative longevity
- Product catalog context tied back to the brand
@gymshark
Fitness apparel · Instagram · TikTok
Monthly visits · last 3 years
8.5M
followers
40K
reviews
3.2
rating
Best sellers

$22

$28

$32

$38
Find the products competitors keep funding
The fastest product-research signal is persistence. When a Shopify competitor keeps an ad live, repeats a hook or pushes a product across variants, WhatWins makes that pattern visible before you commit budget to your own test.
- Spot long-running product ads across Meta and TikTok
- Compare product, hook, headline and landing-page patterns
- Save proven ideas into shared swipe boards
Active Ads
Live ads over time · last 2 years

Up to 50% off the best gym stuff ITW starts Thursday June 18th, 4pm BST 🫨 Don't miss it!
Active· 29d· since Jun 15· video· 🇬🇧

Up to 50% off the best gym stuff ITW starts Thursday June 18th, 4pm BST 🫨 Don't miss it!
Active· 29d· since Jun 15· video· 🇬🇧
Use category roundups as your starting map
Instead of starting with a blank search box, use public category roundups to find stores worth tracking. Open skincare, fashion, supplements, pets, home, jewelry and other ecommerce categories, then drill into the brands with the strongest signals.
- Directory of ecommerce brands grouped by category
- Roundups ranked by ads, traffic and catalog depth
- Internal links from each category to brand dossiers
124d live
87d live
12.4×Separate paid push from organic pull
Shopify stores often scale because the product is already spreading organically. WhatWins combines ad intelligence with organic breakout scoring, so you can tell whether a store is forcing attention with spend or amplifying genuine demand.
- Instagram, TikTok and YouTube breakout signals
- Baseline-relative scoring for smaller accounts
- Paid and organic proof side by side
Viral reels
Instagram & TikTokTurn research into a launch checklist
Once you find a strong store, save the ads, map the offer, study the landing page and calculate whether the product can support your economics. The workflow moves from spying to a concrete test plan.
- Swipe files for creatives and angles
- Offer and landing-page context for briefs
- Free calculators for ROAS, CPM, CAC and margin checks
Your swipe file
6 savedThe winning ads and reels from your niche, saved in one place - copy what's proven and make it yours.
Ad
Ad
Ad
Reel
Reel
ReelFrequently asked questions
Research Shopify competitors before you build
Find stores worth tracking, inspect their ads and products, then turn proven market signals into your next ecommerce test.